Marketing Coordinator

Hardie Grant is an Australian-owned, independent publishing and media business working with authors and clients to create high-quality books, magazines, websites and multi-channel content. We are currently seeking an enthusiastic and proactive full-time Marketing Coordinator for our HGX division, working across the Halliday Wine Companion brand, leading authority on Australian wine. Encompassing an engaged digital subscriber base, Australia’s bestselling wine magazine, an award-winning website, monthly Wine Club and regular events, Halliday ensures that our community never drinks a bad bottle of wine again.

The Marketing Coordinator is responsible for supporting the Marketing team in executing the business plan, managing operations, marketing the brand and key products, and growing our audience. This is an excellent role for someone with an appetite for learning new skills and marketing tools, and a brilliant opportunity to work with a vibrant team in a stunning new office in Collingwood.

This is the role for you if:

• You have an interest in wine
• You have excellent attention to detail
• You have strong organisation and time management skills
• You like working across a diverse range of tasks and priorities
• You have an understanding of current digital and social marketing channels, including website, SEO/SEM, Facebook advertising, analytics, and reporting
• You have an appetite for learning new skills and marketing tools
• You’re interested in working in an exciting team environment and learning about Australia’s wine industry.

What You’Ll Be Doing:

• Supporting the Marketing Manager and wider team to implement a marketing plan that meets key business and growth objectives
• Focusing on customer retention and growth of key Halliday products, including individual memberships, Halliday Wine Club, and Halliday Wine Academy
• Social media copywriting, content sourcing, planning, and posting
• Assisting with creation and management of paid advertising campaigns
• Helping drive Halliday Wine Companion’s direct marketing strategy
• Driving audience growth through the creation of competitions and collaborations throughout the year
• Customer relationship management across all platforms
• Helping implement creative ideas for content marketing and website updates
• Supporting across Halliday Wine Club, including managing customer list, sourcing, and distribution of monthly wine packs
• Working across Halliday’s Events calendar, including event logistics and supporting with marketing of events via various channels
• Weekly revenue tracking and monthly reporting to assess success of key marketing activity.

We're looking for someone who has:

• Excellent attention to detail
• Strong organisational and time management skills, with the ability to manage a diverse range of tasks and priorities, and work autonomously
• An understanding of current digital and social marketing channels, including website, SEO/SEM, Facebook advertising, analytics, and reporting
• An enthusiastic marketer with an appetite for learning new skills and marketing tools
• Solution-focused problem-solving skills....

And is a collaborative, team player.

Employment Perks And Benefits:

Hardie Grant offers flexible work hours, bonus leave, and opportunities to keep learning and growing. Our benefits and policies reflect our commitment and passion to diversity, inclusion and giving back to our people and the community, including things like:

• Bonus leave days
• A Reconciliation Australia endorsed RAP
• A paid volunteer day each year to give back
• Paid blood donation leave
• Extensive L&D programs
• Free counselling, for professional or personal matters
• 3 months parental leave at full-pay on top of statutory parental leave – for both primary and secondary carers.

This is a permanent, full-time opportunity to join a driven and passionate publishing team where your ideas will be sought and your career supported. Based in our new, state-of-the-art head office in Collingwood, the salary range for this position is $60,000 - $65,000 per annum + 12% superannuation.

Hardie Grant is committed to creating a diverse, inclusive, and equitable workplace. Applicants from diverse backgrounds are strongly encouraged to apply, including people who identify as Aboriginal or Torres Strait Islander, people from culturally and linguistically diverse backgrounds and people with a disability. We look forward to meeting you!

For more information about Hardie Grant, please visit hardiegrant.com.

About Hgx

HGX is the digital media division of Hardie Grant, Australia’s leading, independent publishing and media business. HGX is a deliberately small unit setup to create innovative digital ventures and new businesses for Hardie Grant. Our aim is to build and deliver exceptional relationships with audiences through unique and engaging brand experiences.