Digital Marketing Specialist

Description

Are you a Google Ads expert? Do you live & breathe reporting and analytics? We’re looking for a data-driven digital marketer to join our team and level-up our inbound marketing operation through improved digital advertising strategies, stronger analytics, and refined reporting metrics. 

As the Digital Marketing Specialist, you’ll play a pivotal role in maturing Five Nines’ digital marketing strategies and performance. 

With us, you will be able to:

• Join a rapidly growing company and evolving Marketing Team
• Enjoy continuous learning opportunities
• Jump into a team that cares about doing what's right for the communities we serve

About Us:

• We were born in Nebraska, raised in Nebraska, and enjoy serving the Midwest with offices in Kearney, Central City, Lincoln, Omaha & St. Louis
• We are growing insanely fast and have landed on the Inc 5000 list 9 years in a row
• We are all about our company culture – so much so, that it’s our #1 priority
• We believe life is an adventure to be lived and help you find success inside and outside of work
• We love giving back to the community. In fact, we set aside dollars each month for employees to donate to causes they are passionate about.

Requirements

What we will ask of you:

• Plan, launch, track, and optimize paid media campaigns across platforms (Google, Linkedin, etc.)
• Develop and execute comprehensive digital marketing strategies to increase brand awareness and drive traffic to our website
• Manage website performance from a conversion and SEO standpoint using Google Analytics and Hubspot tools
• Calculate ROI and CPL for all digital marketing channels
• Prepare weekly, monthly, and quarterly marketing performance reports 
• Assist with the development of marketing and content strategies across marketing channels
• Leverage Hubspot workflows for segmentation, scoring, and nurture campaigns
• Be willing to “wear multiple hats” – as a small marketing team, we rely on team-players who are willing to step into different projects and offer a helping hand

How We Will Measure Success:

• Marketing Qualified Leads generated by channel (MQLs)
• Cost per lead (CPL) and return on investment (ROI) data for marketing-attributed leads
• Lead-to-Close conversion rates

Required Skills & Experience:

• Relevant experience in digital marketing, preferably in Business-to-Business (B2B)
• Experience launching and optimizing paid campaigns in Google Ads
• Proficiency and/or certification in Google GA4, UTM tracking, and campaign performance reporting
• Some experience with HubSpot (or similar CRM) for email, lead management, and/or marketing automation
• Strong organizational skills and the ability to manage your own to-do list based on a defined set of goals.
• Strong written communication skills
• Current knowledge of digital marketing trends, evolving SEO best practices, and changing advertising landscapes
• Proficiency in Microsoft 365 Suite

Desired Skills & Experience:

• Proactive mindset and willingness to jump in and figure things out
• A passion for data analytics and reporting 
• Associate’s degree or higher in relevant field (Marketing, Business, Data Analytics)
• BONUS for industry experience or familiarity (Managed IT Services)

What we bring to the table:

• Competitive pay
• Full healthcare benefit options including dental, vision & disability
• Company laptop, home internet and mobile phone stipend
• 401K plan with matching
• Open PTO
• Flexible work schedule