Senior Marketing Manager-M&M‘S
Mars.com
Office
Wrigley, R&F Tower, Guangzhou, China
Full Time
Job Description:
Job Purpose:
Pioneer and implement M&M’s new business model in China, with a close global partnership.
Responsibility:
- 1. Lead M&M'S brand and portfolio management for a new business model:
- retail store design and construction governance
- retail portfolio pipeline development- retail marketing activity development and instruction- retail Visual Management
- new channel portfolio and activity development2. Develop One M&M'S digital(CRM) strategy and experience- Fan Club 2.0- Omni-channel and retail store system synergy - Virtual M&M'S experience
Requirement:
- 7 + years of experience in retail marketing and brand marketing
- CRM/digital-related experience is preferred
- Fluent in English writing and speaking
- Strong learning agility
What can you expect from Mars?
- Work with diverse and talented Associates, all guided by the Five Principles.
- Join a purpose-driven company, where we’re striving to build the world we want tomorrow, today.
- Systematic learning and development support from day one, including access to our in-house Mars University.
- An industry-competitive salary and benefits package, including a company bonus.
