Digital Marketing Specialist (SEO & Social Media)
BruntWork.com
Hybrid
Remote
Full Time
- This is a remote position.<\/p> Schedule & Hours:<\/span><\/span><\/b>
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- Starting at 20+ hours per week.<\/span><\/span><\/span><\/span><\/li>
- Expected transition into full-time (40+ hours) as social media and ongoing support tasks expand.<\/span><\/span><\/span><\/li>
- Flexible hours, with light daily coverage for email and website inquiries.<\/span><\/span><\/span><\/li> <\/ul> Overview:<\/span><\/span><\/b><\/span><\/span> <\/div> We are seeking a skilled and versatile Social Media, Marketing, and Website Support Specialist to help establish and grow the online presence of a medical and aesthetics education platform. This role will begin at 20–39 hours per week with the intention of moving into a full-time position as workload increases.<\/span><\/span><\/span> <\/div> <\/span><\/span> <\/div> The ideal candidate has strong experience in social media management, content creation, marketing, and basic website support. Familiarity with Moodle or similar learning management systems is highly valued. Experience in medical, beauty, or aesthetics industries is a bonus, but not required.<\/span><\/span><\/span> <\/div> <\/span><\/span> <\/div> <\/span><\/span><\/b> <\/div> Key Responsibilities:<\/span><\/span><\/span><\/b><\/span><\/span> <\/div> Social Media & Marketing<\/span><\/span><\/u><\/span><\/span> <\/div>
- Develop, implement, and manage social media content across platforms (Facebook, Instagram, TikTok, LinkedIn, etc.).<\/span><\/span><\/span><\/span><\/span><\/li>
- Create engaging posts, graphics, and short-form videos aligned with the brand’s tone and target audience.<\/span><\/span><\/span><\/li>
- Plan and schedule content calendars proactively.<\/span><\/span><\/span><\/li>
- Run and optimise paid social media adverts.<\/span><\/span><\/span><\/li>
- Conduct basic SEO tasks to support website visibility and organic growth.<\/span><\/span><\/span><\/li>
- Utilise AI tools to enhance content quality (images, videos, voiceovers, etc.).<\/span><\/span><\/span><\/li>
- Ensure all content maintains a premium and professional look consistent with the medical education field.<\/span><\/span><\/span><\/li> <\/ul> AI Content Integration<\/span><\/span><\/u><\/span><\/span> <\/div>
- Use AI image/video tools to produce high-quality creative assets.<\/span><\/span><\/span><\/span><\/li>
- (Optional) Work with voice cloning tools such as ElevenLabs to support video or course material production.<\/span><\/span><\/span><\/li>
- Stay updated on emerging AI tools that can improve content output and workflow.<\/span><\/span><\/span><\/li> <\/ul> Website & LMS Support (Moodle)<\/span><\/span><\/u><\/span><\/span> <\/div>
- Upload new course materials, videos, and modules to the Moodle LMS.<\/span><\/span><\/span><\/span><\/span><\/li>
- Ensure updates are accurate, properly formatted, and functioning correctly.<\/span><\/span><\/span><\/li>
- Manage basic website updates, links, banners, and course information.<\/span><\/span><\/span><\/li>
- Respond to general email inquiries from students, website visitors, and prospective clients.<\/span><\/span><\/span><\/li>
- Coordinate with the web designer on workflows or tools they implement.<\/span><\/span><\/span><\/li>
- Provide approximately 1 hour per day of coverage for website/email support (with potential to increase over time).<\/span><\/span><\/span><\/li> <\/ul> Preferred Qualifications:<\/span><\/span><\/b><\/span><\/span> <\/div>
- Proven experience in social media management, content creation, and digital marketing.<\/span><\/span><\/span><\/span><\/li>
- Strong copywriting and visual storytelling skills.<\/span><\/span><\/span><\/li>
- Familiarity with SEO principles and marketing analytics.<\/span><\/span><\/span><\/li>
- Experience using AI creative tools (e.g., Midjourney, Runway, ElevenLabs) — preferred but not required.<\/span><\/span><\/span><\/li>
- Background in medical, beauty, or aesthetics industries — helpful but not essential.<\/span><\/span><\/span><\/li>
- Experience with learning management systems (Moodle preferred).<\/span><\/span><\/span><\/li>
- Excellent communication skills and attention to detail.<\/span><\/span><\/span><\/li>
- Ability to work independently, manage deadlines, and adapt to increasing workload.<\/span><\/span><\/span><\/li>
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Independent Contractor Perks<\/Span><\/Span><\/B><\/Span><\/Span><\/Span><\/Span><\/P>
- Permanent work-from-home<\/span><\/span><\/span><\/span><\/span><\/span><\/li>
- Immediate hiring<\/span><\/span><\/span><\/span><\/span><\/span><\/li>
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