Retention & Content Manager – Senior

Overview:

SOFTSWISS continues to expand the team and is looking for a Senior Retention & Content Manager. You’ll work in our Setup Team, contributing to our continued growth and innovation in the Casino Platform.

About Product:

Igaming Platform:

With our strong technical team, SOFTSWISS has created a secure iGaming platform that ensures the highest quality of service to clients worldwide. Through constant innovation, the iGaming Platform Team strives to maintain its competitive edge through state-of-the-art technology, providing clients with an unparalleled experience at any given time.

Purpose Of The Role:

We’re looking for a proactive and experienced Senior Retention & Content Manager to lead our retention operations, improve workflows, and ensure our website and communications are always clear, structured, and up to date.

Key Responsibilities:

• Lead and optimize retention campaigns in Customer.io (email, SMS, push, in-app).
• Manage bonuses, tournaments, and promotions through the back office. Improve processes, reduce time-to-market, and suggest better ways of working.
• Own the website content structure—clarity, consistency, accuracy, and updates.
• Coordinate daily tasks with product, design, copywriters, and tech teams.
• Analyze campaign results and recommend actionable improvements.
• Handle several projects at the same time while keeping high quality.
• Provide guidance and support to junior team members.

Required Experience:

• 3+ years of experience in iGaming (CRM, retention, or lifecycle marketing).
• Strong hands-on experience with Customer.io.
• Solid knowledge of bonus types (free spins, reloads, cashbacks, etc.).
• Experience managing website content and basic HTML.
• Strong organizational, analytical and problem-solving skills.
• Leadership mindset and confidence in managing tasks and people.
• English at least B1–B2 level
• Russian is a strong advantage.

Our Benefits:

• Full-time remote work opportunities and flexible working hours

• Private Insurance

• Additional 1 Day Off per calendar year

• Sports Program Compensation

• Comprehensive Mental Health Programme
• Free online English lessons with a native speaker

• Generous Referral Program

• Training, internal workshops, and participation in international professional conferences and corporate events.

Learn more about our hiring process here – what to expect, how to prepare, and what makes SOFTSWISS different.