Digital Marketing Coordinator (m/w/d)

The TIENS Group Co., Ltd. is a multinational conglomerate, integrating industrial capital, business capital and financial capital with its scope of business covering biotechnology, health management, hotel and tourism industry, education & training, e-commerce and finance investment, etc. With its business reaching over 224 countries, TIENS Group has set up branches in 117 countries & regions and has established strategic alliances with top ranked enterprises from many countries.

Tasks

• Together with Regional Marketing Manager, you develop paid marketing strategies (e.g. Paid Social, Google Ads, Display etc.) to ensure it reaches our target media KPI
• You will be responsible for Marketing Mailing (in cooperation with a graphic designer and content specialist)
• You will be responsible for creating a marketing promotion & expansion calendar aligned with sales & financial objectives, in close collaboration with the operation team & country managers across Europe
• You will coordinate and and communications with all markets for the translations of all marketing materials such as printed matter, posts for social networks ppt. presentation
• You take over operational responsibility for briefing the internal designers, placing the ads, manage and optimize them and monitoring on a routine basis
• You will be managing the social media accounts (Facebook, LinkedIn, Instagram etc.)
• You will have an eye on reports and performance data: Google Analytics, Meta Suit
• You report on marketing performance and KPI’s (CPA, ROAS, CAC, CPO etc.) in a weekly basis
• You are resposible for all the marketing projects that assign from the Region and the Group and communcaite them with all markets.

Requirements

• Bachelor's degree in Digital Marketing or similar studies
• 3+ years of B2C performance marketing experience, ideally either in-house at a fast-growing B2C/DTC e-commerce start-up or agency (with e-commerce clients)
• Experience in managing Facebook, Google Ads across display, paid search and shopping. Hands-on, recent experience with Facebook Ads Manager
• Data-driven analytical thinking to assess real numbers (website traffic, conversions, sales data, user flows, etc.) and deliver insights & draw actionable conclusions
• Excellent in English and Turkish language

Benefits

• A versatile and responsible task in a collegial atmosphere at the pioneer of digital education
• A great international working environment
• Employee discount on corporate products
• Warm and international culture based on respect, collaboration and giving your ideas a spotlight!
• Interactive activities: team-building, company parties and events

If you feel like you belong in a dynamic team and you also want to revolutionize the health market with us, then this is the right place for you!