Content Writer (SEO/AEO Expert)

Position Overview

We’re looking for a high-ownership SEO & Growth Specialist who doesn’t just follow best practices but questions them, experiments boldly, and executes fearlessly. This role is for someone who can read SERPs like a story, understand search intent deeply, and translate data into real, measurable growth.

If you enjoy building things from zero to one, moving fast, and leading from the front — this role is for you.

Key Responsibilities

• Own SEO execution end-to-end, from identifying opportunities to delivering measurable outcomes

• Read and interpret SERPs and search intent to guide content, page structure, and optimization strategies

• Build and scale SEO and growth initiatives from zero to one, independently and confidently

• Optimize content and pages for SEO → AEO, including featured snippets, FAQs, and AI-driven answers

• Use GA4 and Search Console to track performance, validate insights, and avoid assumption-based decisions

• Analyze traffic, engagement, and conversion data to identify patterns and growth levers

• Run fast experiments, document learnings, and iterate quickly based on results

• Collaborate with content, product, and marketing teams to drive organic growth

• Take full ownership of outcomes, not just tasks, with minimal supervision

Required Skills

• Hands-on experience in SEO execution, with the ability to analyze SERPs and clearly identify search intent

• Strong understanding of SEO fundamentals and how they translate into AEO (Answer Engine Optimization)

• Practical experience building and executing SEO or growth initiatives from zero to one

• Excellent working knowledge of GA4, with the ability to rely on data — not assumptions or opinions

• Strong analytical skills to interpret performance data and convert insights into clear actions

• Ability to take end-to-end ownership of SEO initiatives, from planning to execution

Preferred Skills (Nice to Have)

• Working knowledge of Google Search Console, keyword research tools, and SEO auditing tools

• Experience running SEO experiments, tracking results, and iterating quickly

• Exposure to content strategy, on-page optimization, and internal linking frameworks

• Comfort working in fast-paced environments with minimal guidance

• Ability to communicate insights and decisions clearly to stakeholders

Traits We Value

• Out-of-the-box thinker and fearless executor

• Confident, bold, and not shy to take ownership and lead initiatives

• Fast mover — runs ahead without slowing others down

• Comfortable with ambiguity and experimentation

We Believe In

• Innovation First - We ship fast, learn from real data, improve, and ship better. Experiments matter more than assumptions.

• Team Over Individual - We believe in shared ownership, strong peer reviews, and zero silos. Growth happens together.

• Continuous Learning - Search, AI, and the web evolve constantly — and so do we. Curiosity and learning are part of the job.

• Making a Difference - We focus on work that creates meaningful impact through better discoverability, relevance, and user experience.

What We Promise

• Work That Matters - Your work will directly impact real users, organic growth, and product visibility.

• Growth Opportunities - You’ll get the freedom to experiment, the tools to execute, and the support to tackle challenging problems.

• Supportive Team Culture - You’ll work with people who value ownership, clarity, and strong collaboration — not micromanagement.

• Sustainable Pace - We believe in long-term impact, high-quality execution, and maintaining a healthy work-life balance.