Salesforce Product Manager | Medellín

TransPerfect is seeking a senior Salesforce product manager to own and drive the CRM operating model end-to-end in a complex, global environment. This role is responsible for creating structure, clarity, and control across intake, prioritization, and execution. It requires someone who can independently hold the model together without relying on external steering.

This is not a coordination role. It is an ownership role. The ideal candidate brings both strong product ownership discipline and a solid, hands-on understanding of the Salesforce platform, enabling them to make informed decisions in technically complex situations, challenge requirements where necessary, and actively drive delivery forward.

Core Responsibilities:

Roadmap and Strategy

•       Define and maintain a clear Salesforce roadmap aligned with business priorities and platform evolution.

•       Translate strategic needs into structured initiatives rather than isolated requests.

•       Plan and structure the onboarding of new business units or acquisitions into the Salesforce environment, defining the approach for integrating new teams, data, and processes into the existing setup.

Backlog and Intake Management

•       Own and actively drive the CRM backlog end-to-end.

•       Enforce structured intake and ensure all requests are properly scoped and documented before entering the backlog.

•       Translate and challenge business needs, pushing back where requirements lack clarity, create unnecessary complexity, or conflict with platform best practices.

Prioritization and Stakeholder Management

•       Lead prioritization across a complex, global stakeholder landscape with competing demands.

•       Apply consistent prioritization logic under pressure, balancing business value, technical risk, and platform health.

•       Communicate priorities and trade-offs clearly to both technical and non-technical audiences.

Execution and Governance

•       Drive execution clarity, ensuring stories are well-defined, acceptance criteria are set, and delivery teams have what they need to move.

•       Own governance adherence across all CRM change processes.

•       Delegate and oversee CRM updates, enhancements, and administration.

•       Maintain platform control, managing technical debt alongside new feature development and actively driving toward sustainable solutions rather than quick fixes.

•       Create real transparency through consistent reporting on backlog health, delivery progress, and platform status for stakeholders and leadership.

Requirements

Required Experience

•       4+ years of experience in Salesforce product management in a complex, multi-stakeholder environment.

•       Demonstrated track record of owning a Salesforce backlog and driving structured delivery independently.

•       Experience in global or enterprise environments with multiple stakeholder groups.

•       Experience transitioning a Salesforce environment from implementation to operational scale.

•       Strong understanding of how CRM supports sales and marketing processes.

•       Experience working with governance models and controlled change processes.

•       Experience working closely with Salesforce admins, developers, and architects in a delivery context.

Non-Negotiables

•       Proven ability to prioritize under pressure and push back on senior stakeholders when requirements lack clarity.

•       Strong working knowledge of Salesforce, including how configuration, data models, and processes interact.

•       Ability to assess technical implications of decisions and collaborate effectively with admins, developers, and architects.

•       Deep understanding of Salesforce architecture, including objects, data model, automation, integrations, and platform limitations.

•       Strong awareness of technical debt and experience actively managing and prioritizing it alongside new feature development.

•       Highly structured thinking with clear, consistent communication across technical and non-technical audiences.

•       Ability to independently drive work forward without constant oversight.

•       100% fluent in English, written and spoken.

Technical Expectations

•       Strong practical understanding of Salesforce as a platform, not just from a user perspective, but from a structural and architectural one.

•       Understanding of how Salesforce environments interact in multi-org setups.

•       Experience working with integrations between Salesforce and other systems, including an ability to assess how changes impact data flows and dependencies.

•       Ability to understand how configuration choices impact data integrity, scalability, and future development.

•       Comfortable discussing solutions with developers and architects and making informed trade-offs.

•       Ability to identify when a request creates unnecessary complexity or technical debt.

•       Clear understanding of the difference between quick fixes and sustainable solutions, with a track record of actively driving toward the latter.

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