Mid-Level Communication and Marketing Analyst

Job Description

We are looking for a Mid-Level Communication and Marketing Analyst to work on the creation and visual rollout of marketing and communication materials within a global context. This professional will be responsible for translating strategic concepts into consistent, scalable, and performance-oriented visual assets, supporting demand generation initiatives, sales enablement, and brand positioning.

Daily Responsibilities

Develop content and visual narratives, going beyond purely aesthetic execution:

• Structure presentations, case studies, and rich materials with logic, storytelling, and clarity.

• Translate technical concepts into accessible messages focused on business value.

• Suggest creative approaches and content improvements.

Create and roll out visual content across multiple channels (digital and offline), including:

• Social media, digital campaigns, and paid media.

• Email marketing and nurturing flows.

• Institutional and sales presentations.

• Customer case studies and sales enablement materials.

• Assets for events (both digital and physical).

Brand Management and Collaboration:

• Apply, maintain, and evolve the brand's visual identity, ensuring global consistency and adaptation for different markets and cultures.

• Ensure technical quality in file preparation/finalization for digital and print production.

• Collaborate with multidisciplinary teams (Marketing, Partnerships, Product, Sales, Customer Success, Demand Generation) to understand demands and transform requirements into efficient visual solutions.

• Organize and maintain asset libraries, templates, and guidelines.

• Act as a brand guardian, ensuring coherence across all touchpoints.

Qualifications

Requirements

• Strong command of visual design applied to corporate marketing and communication.

• Experience in creating materials focused on:

  • Sales enablement

  • Demand generation (performance marketing)

  • B2B events and activations

• Experience in content and design for B2B companies, preferably in technology (SaaS, integration, iPaaS, APIs, automation).

• Proven ability to develop content, not just execute layouts:

  • Structuring complex presentations and materials.

  • Information architecture and narrative organization.

• Knowledge of multi-channel campaign rollouts.

• Advanced experience with tools like Adobe CC (Illustrator, Photoshop, InDesign) and collaborative tools.

• Experience working within global guidelines and managing high volumes of deliverables.

• Experience with file preparation/finalization for digital and print media.

• Familiarity with technology topics (integration, automation, digital transformation).

• Advanced English (for collaboration with global teams and content adaptation).

Differentials (Nice to Have)

• Experience working with 360-degree digital marketing, systems integration, and related topics.

• Experience with global companies or multicultural environments.

• Deep experience with B2B companies.

• Knowledge of copywriting and B2B marketing content.

• Knowledge of motion design and video editing.

• Experience with collaborative and project management tools (e.g., Jira, Confluence, Adobe CC, Google Workspace).

• Familiarity with performance metrics and creative optimization.

Soft Skills

• Strong organization and ability to manage multiple demands with high attention to detail.

• Structured, consistent, and content-oriented mindset.

• Great communication and ability for cross-functional collaboration.

• Proactivity and autonomy paired with a high sense of responsibility.

• Ability to balance speed and quality.

• Versatility.

• Team player.

Education

• Degree in Graphic Design, Communication, Marketing, Advertising, Industrial Design, Fine Arts, Social Communication, or related fields.

Additional Information